BORN IN A RAINSTORM
The moment a young Norwegian entrepreneur realized that his grandfather’s old galoshes could withstand even the worst Manhattan downpour, he decided to rejuvenate these classic accessories. And SWIMS was born. SWIMS debuted their vibrant update of the galosh in 2006; its instant success soon spawned a range of innovative, weather-friendly footwear and apparel, enabling people to take on the world—whatever the weather.